In July of 2003, I worked with a team at Carlson Marketing Group in San Francisco, helping one of the world’s leading retailers, Home Depot, redefine the user experience on their e-commerce sites. With ambitious goals and an aggressive timeline, I was part of a small but determined team that helped retool and relaunch the Home Depot U.S. e-commerce site three months later.
Highlights
- Worked with large team to rethink all aspects of the user experience in a large e-commerce site
- Optimized product taxonomy in numerous categories to assist with searching and browsing products
- Served as UI designer on Home Depot Canada’s first e-commerce site, working with colleagues in Toronto to bring dot-com site redesign to a bilingual market